National property and construction group Traders In Purple has fast-tracked the second release of its luxury Brisbane waterfront project, Rivara West End, on the back of booming sales in the first release including the sale of 50 per cent of penthouses.

The first release of ultra-luxury homes has sold more than $206 million within three months of release, Traders In Purple has also announced construction will begin in January, months earlier than originally scheduled.

The luxury waterfront specialists, who etched their reputation developing high end apartments on Queensland’s Moreton Bay Peninsula, have translated that experience into singularly beautiful homes for more urban types at West End.

To achieve such a spectacular debut in the Queensland capital confirms the group’s belief that the fundamentals of prestige property that have won them a legion of loyal followers around Moreton Bay, apply equally in Brisbane.

“Rivara offers everything we seek to deliver in our residential developments, and more,” says Traders In Purple Chief Executive Officer Brett Robinson. “It is one of the last remaining true riverfront sites in West End, deserving of the luxurious homes that we will begin building early next year.

“Our commitment to creating homes that are beautiful from the inside out has served us well for more than 20 years and we are delighted that buyers have responded so enthusiastically to Rivara which is set to be the premium address in West End.

“Such strong off the plan sales are a testament to the quality of our work and faultless record of completions.”

Competition for the attention of prestige property buyers in West End is intense but Rivara has the edge with an absolute riverfront location and the fast-tracked second release of over-sized apartments, penthouses, terrace homes and river homes, all with premium finishes, seeks to meet the evident high demand.

Traders In Purple has played to its riverfront advantage with penthouses on the uppermost 11th and 12th floors whose views, panning across the Brisbane River and iconic silhouettes of Mt Coot-tha’s ranges, can never be obscured.

Traders In Purple designed Rivara to meet the expectations of this growing cohort of downsizers, city-based professionals and families, with a diverse collection of dwelling types and ultra-luxury penthouses that over-deliver in terms of size and premium finishes and inclusions.

Each bedroom in the riverfront penthouses has its own ensuite bathroom, a second private living room, and generous open plan living space spilling to an expansive entertainer’s balcony. The kitchen with butler’s pantry, features fluted stone detailing, premium Miele appliances and the latest must have inclusion for elegant entertaining, a dry bar and wine fridge.

Designed by award winning architecture firm, Rothelowman, materials are luxe, natural and layered, evocative of the waterfront lifestyle that suits the Queensland climate so well.

Penthouses traditionally carry the highest price tag but it is Rivara’s River Homes, that bear that distinction, starting at $6.270 million. The unique nature of the River Homes makes price comparisons meaningless; in every sense they are incomparable, with direct frontage to the Brisbane River and a river-facing courtyard that has its own 3-metre plunge pool.

While the Brisbane River is the obvious reference point for Rivara, Rothelowman Principal Jeff Brown has emphasised the connection to the green, subtropical landscape. It’s evident in the gardens that encircle Rivara and is the focal point of the podium level shared amenities, whose centre piece is a 20m infinity edge pool, hot and cold magnesium spas, sauna, yoga lawn, garden lounges, barbecue and productive gardens.

A West End local himself, Brown has cleverly married the suburban ideal into sophisticated city homes suited to family life, entertaining and the simple pleasure of being close to nature and the river.

“Rivara’s communal spaces are all about connection; connection with self, connection with friends and family, and connection with nature,” says Brown. “When you step out of your private domain and into the communal area, you’re greeted by a meticulously crafted arbour draped in greenery. Turning to face the river, the axial walk connects the beautiful, landscaped podium to the river, mountains and sunset beyond.”

To learn more about Rivara West End, visit the Sales Office located on-site at 38 Beesley Street, open daily from 10am to 4pm. rivarawestend.com.au